Why 2017 Should Be the Year You Franchise With The Joint
The fastest growing chiropractic franchise is poised for another banner year of rapid expansion, as The Joint continues to disrupt the chiropractic industry
Have you stuck to your New Year’s Resolutions? If you’re reading this, chances are that finding an affordable and sustainable business opportunity is at the top of your list for 2017. You may be a first time entrepreneur searching for a simple business to operate that is easy to scale, or a chiropractor in a traditional clinic looking for a way to help your patients heal without the frustration of chasing after insurance companies for payment. The Joint is the opportunity that is appealing to both entrepreneurs and chiropractors in record numbers.
The Joint has taken the chiropractic industry by storm, having grown from a small number of stores to more than 360 locations open across the country in less than a decade. With a simple business model that is rewarding to own and easy to scale, The Joint has given dozens of entrepreneurs and chiropractors the opportunity to make a difference in their communities by opening a business that helps people to heal, improve and achieve a better sense of wellness.
“The Joint is transforming the way chiropractic care is being delivered in this country,” says Peter Holt, president and CEO of The Joint. “We’re a disruptor. We’ve taken our model directly to retail settings — our clinics are next to brands like Chipotle and Starbucks. We’re easy, convenient and accessible to consumers; there’s no insurance or appointment necessary. A regular customer can walk into any franchise location and get an adjustment done in five minutes. We’re the largest umbrella of chiropractic clinics in the world, and we’re only getting started. We’re growing from 360 units to over 1,700, and this is an excellent business for investors and chiropractic professionals to invest in.”
Here are three quick reasons why 2017 should be the year you bring The Joint to your community:
The Joint is bringing chiropractic care to the mainstream
Founded in 1999 with a mission to improve the quality of life through routine and affordable chiropractic care, The Joint has expanded into 30 states in 2016. By opting out of the tedious and frustrating insurance industry, the nation’s fastest-growing chiropractic franchise has successfully introduced the benefits of chiropractic care to the 21st century consumer, who desires efficient, affordable and quality care on their own terms.
Modern consumers want convenience and services that are more accessible. The Joint reinvents traditional chiropractic care, locating near supermarkets, coffee shops and neighborhood strip centers. Unlike traditional medical or chiropractic offices, The Joint doesn’t require appointments or insurance co-pay. Clinics are typically open six to seven days a week — making chiropractic care available to a much larger portion of the U.S. population.
“I was looking at franchising with Jimmy John’s, but after experiencing The Joint and speaking to their executive team, I knew that this was a business where I could do something positive for my community,” says Chris Kemper, owner of multiple The Joint clinics in Nashville, Tennessee. “The support of the corporate team has been phenomenal. They have helped with site selection and provided a lot of guidance as to how to search for the right chiropractor. We’ve been successful without even having to market ourselves very much; people see our clinics next to their favorite stores or restaurants, and they come in curious. When they discover that we’re affordable and offer a membership model, it is very easy to win them over. Our model creates a pathway for our walk-in customers to return.”
The Joint is a proven business model for chiropractors and investors alike
With a small footprint, limited overhead and staff consisting of three to four employees, The Joint is easy to operate and boasts a proven business model that is unique in the $3 trillion healthcare industry. Its membership model eliminates the need for insurance while providing franchise owners with a recurring revenue stream that helps to maximize profitability and potentially quicken the return on investment. The model works for chiropractors seeking to own a business that avoids the nightmare of insurance billing, and it works equally well for business investors who see the need for more accessible chiropractic care.
“My family has been involved in chiropractic care for more than 100 years, and I believe that The Joint is really the future of the industry,” says Dr. Chris Judge, owner of The Joint franchise clinic in Scottsdale, Arizona. “As a doctor, it’s rewarding because I get to help more people on a day-to-day basis than a traditional chiropractor could possibly imagine. As a business owner, it’s easy to run my clinic, as my time isn’t taken up by tedious insurance co-pay paperwork. We’re also able to work side-by-side traditional chiropractic clinics by referring our customers to them if they are in need of treatment beyond our services. Because we are affordable, accessible and transparent in our services, customers love us and are excited to come back. The Joint has been a dream come true for me, as a doctor and a business owner; it’s the best of both worlds.”
The Joint franchise has been so successful that Entrepreneur named it the “Best of the Best” franchise in the health services segment for 2016. The Joint’s not new to praise; the same publication has included the company in its prestigious “Franchise 500” list each year since 2012, Inc. named The Joint to its annual list of fastest-growing franchise systems and Franchise Times recently recognized the franchise in the top 10 of its Fast and Serious list.
The Joint is a low-cost investment opportunity with high potential returns
With the total investment estimate to begin operations on a new chiropractic franchise ranging from $216,200 to $331,700, The Joint is a low-cost investment opportunity with potential for high returns. Because build-out costs are substantially lower than other brands in the healthcare segment, The Joint offers a quicker ramp-up time to allow for a potentially faster return on investment. The franchise fee for your first chiropractic franchise is $39,900, and the franchise fee for multiple units may be discounted if certain conditions are met.
“We’re on a path to grow from 360+ clinics to over 1,700 locations across the country in the coming years,” Holt says. “As our business model continues to thrive in multiple markets, The Joint is actively seeking savvy entrepreneurs, investor groups and chiropractors to get in on the ground floor of the brightest brand in a booming industry. The time to franchise with The Joint is now.”