The Joint Franchise Announces New Area Developer for Philadelphia Area
The fastest growing chiropractic franchise takes steps to foster further growth in one of America’s fastest growing cities
The Joint, the nation’s fastest growing chiropractic franchise, recently announced an aggressive expansion plans for the area of Philadelphia, Pennsylvania, with goals to open up to 25 locations in the coming years. To facilitate this growth, The Joint welcomes Heather Sefried as the new regional developer for the metropolitan area of Philadelphia.
Originally from the Philadelphia area, Heather is a well-established Doctor of Chiropractic with over 20 years of experience in the field. She and her husband David, also a Doctor of Chiropractic, opened a clinic with The Joint in Holly Springs, North Carolina, in 2016 and are currently in the process of opening a second franchise location in a nearby town. Heather’s success as both an entrepreneur with The Joint, as well as in the chiropractic industry, make her ideally suited to help grow The Joint franchise in the Philadelphia area.
“I couldn’t be more excited about helping The Joint expand into the Philadelphia area,” Heather says. “The area is so big, encompassing not only the city, but six surrounding counties as well. We’re aiming to open 25 franchise clinics in the coming years, but the area is growing so rapidly that that number is only the beginning. We’re going to open a pilot clinic near the King of Prussia Mall later this year to show potential investors, entrepreneurs and chiropractors the simplicity of our business model and how easy it is to manage. We’ve generated significant interest already, especially from chiropractors, who want a business that allows them to focus on helping their patients heal, rather than chasing after insurance agencies for payment.”
The Joint is bringing the chiropractic industry to the mainstream
Heather knows the difference between ease of The Joint’s business model and the often complicated, inaccessible nature of traditional chiropractic clinics. After 20 years in the profession, she has opened several traditional clinics with her husband that have run the gamut of what the industry offers, including personal injury clinics and acupuncture services.
“We have two traditional clinics that do incredibly well,” Heather says. “But we decided to franchise with The Joint as an entrance into an easier business to run over the long-term. We love the chiropractic industry, and both my husband and I know firsthand how successful chiropractic care can be to relieve pain and improve the quality of their life of a patient. You become a doctor because you want to help people, but the reality of owning a traditional clinic is a lot of hours spent on paperwork, and wondering when you’re going to get paid. It’s frustrating. From a doctor’s perspective, The Joint is far more profitable and far more rewarding because you’re not dealing with insurance companies. Instead, you offer one service: spinal adjustments conducted by hand. The more patients you treat, the more money you make. It’s very understandable.”
Targeting the needs of 21st century consumers, The Joint clinics are placed in bustling shopping centers next to community mainstays such as supermarkets, coffee shops, restaurants and hair salons. With no appointments, no insurance and no hassle, The Joint has grown to over 350 locations across the United States. In the process, we have brought a misunderstood practice to where it has always belonged: an essential part of health and wellness.
“The model works because by allowing doctors the opportunity to focus on what they went to school for, the patient receives an exceptional customer experience,” Heather says. “The Joint is revolutionary because it is bringing affordable, accessible chiropractic care directly to the public. We open our clinics where the public wants to go. We become a part of the community. In doing so, we have the opportunity to treat more people than would ever be possible in a traditional clinic. The most exciting thing from my perspective is that The Joint is treating people who need our level of care who would have never visited a chiropractor without us. That is tremendously exciting.
The Joint is a low-cost investment opportunity with high potential returns
With a small footprint, limited overhead and a staff consisting of three to four employees, The Joint is easy to operate and boasts a proven business model that is unique in the $3 trillion healthcare industry. Our membership model eliminates the need for insurance, while providing our franchise owners with a recurring revenue stream that helps to maximize profitability and potentially hasten the return on investment. Our model works for chiropractors seeking to own a simpler business that avoids the nightmare of insurance billing, and it works incredibly well for business investors who see the need for more accessible chiropractic care.
The Joint was named to Entrepreneur magazine’s prestigious annual Franchise 500 list of the top franchise systems to invest in for 2017. It’s easy to see why, as Entrepreneur notes that The Joint grew by a phenomenal 40 franchise locations from 2015 to 2016, continuing a growth spurt that hasn’t slowed since The Joint began franchising in 2006.
With the total financial estimate to begin operations on a new chiropractic franchise ranging from $216,200 to $331,700, The Joint is a low-cost investment opportunity with potential for high returns. Because our build-out costs are substantially lower than other brands in the healthcare segment, The Joint offers a quicker ramp-up time to allow for a potentially faster return on investment. The franchise fee for your first chiropractic franchise is $39,900.