The Joint Ranks Again on the Entrepreneur Franchise 500

The Joint on the Entrepreneur Franchise 500 Again

The Joint Chiropractic®, one of the nation’s leading chiropractic service providers, has recently been recognized by Entrepreneur magazine’s esteemed Franchise 500 rankings, which analyzes the top performing franchises in various categories based on factors such as financial strength, stability, growth, and brand power. Indeed, The Joint Chiropractic has made a strong showing in this year’s Franchise 500, placing at No. 52 overall and taking the top spot in the Chiropractic Services category. This is a significant achievement for the company, as the Franchise 500 is considered one of the most prestigious rankings in the franchise industry.

franchise 500

“We are honored to be selected, again, by Entrepreneur as a franchise system that is making great strides in the critical areas of unit growth, financial stability and brand power,” said Peter D. Holt, president and CEO of The Joint Corp. “The Joint continues to rise in this prestigious ranking, which demonstrates the strength of our franchise system as we carry out our mission of providing affordable, accessible chiropractic care.”

After the past few years of unprecedented growth, it’s not hard to see why The Joint continues to climb Entrepreneur’s rankings. The Joint offers a unique business model, which focuses on making chiropractic care more accessible and affordable to a wider audience. How? Well, the Joint offers walk-in appointments and no-appointment policies, making it easy for customers to receive chiropractic care without the hassle of scheduling appointments in advance. In turn, this has helped the company build a loyal customer base and attract new customers. And, as always, The Joint has prioritized franchisee support and training, offering comprehensive training programs, ongoing support, and marketing assistance to help franchisees grow.

The Joint Chiropractic Always Growing

For aspiring entrepreneurs looking to break into the franchise industry, The Joint Chiropractic is a promising investment opportunity. The company’s unique business model and commitment to innovation have helped it become one of the fastest-growing franchises in the United States. With the recent opening of its 870th store, The Joint Chiropractic is showing no signs of slowing down.

The Joint offers a straightforward business model that is easy to understand, simple to implement and quick to scale. It’s true – over the past few years, The Joint has transformed the way chiropractic care is delivered by emphasizing convenience, affordability and quality of care delivered with the modern day consumer in mind. Unlike traditional chiropractic clinics, The Joint places its clinics where people already go, in high-end shopping centers next to supermarkets and coffee shops. With a gym-like membership that does away with the need for insurance, The Joint encourages walk-ins and keeps evening and weekend hours, which allows our patients to get treated for their pain on their lunch breaks from work, while shopping during the evening or before a weekend out with their families.

“We’ve seen such incredible growth because we’re providing chiropractic care at an affordable rate, and placing our clinics in convenient retail settings, near grocery stores, shopping malls – the places people travel by every day,” says Jake Singleton, CFO of The Joint Chiropractic. “We’re a disruptive brand in the chiropractic industry. And as we continue to grow the brand and our scale, we’ll continue to approach this tipping point where it snowballs on itself and we get better consumer traction, because we just have that much more of a powerful brand.”

Learn More About The Joint Franchise

With its innovative business model, commitment to franchisee growth, and strong and growing network of franchisees, The Joint Chiropractic is poised for continued growth in the years to come. Learn more by visiting our research pages here or making a request for more information today!

The Joint Receives Top$core Reward from FranData

The Joint and FranData’s Top$core Award

At The Joint Chiropractic®, we’re proud to have received the Top$core Award from FranData, which recognizes our commitment to supporting our franchisees and providing them with access to financing. This annual award, presented at the Multi-Unit Franchising conference, celebrates brands that embody performance excellence and lender friendliness.

Being named a recipient of the TopScore FUND award is a major accomplishment for us. It highlights our efforts to simplify the financing process for our franchisees, resulting in lower cost of capital and better financing terms. The FUND scoring system is widely used by banks representing over a trillion dollars in assets, and being recognized by this system speaks to the strength of our franchise model.

We’re dedicated to providing our franchisees with the tools and support they need to grow their business, and this award is just further proof of that commitment. With our proven business model, comprehensive support services, and this recognition, we’re confident that franchisees with The Joint Chiropractic have everything they need in the health and wellness industry.

frandata top$core award

Affordable Franchise Opportunity

At The Joint Chiropractic, we understand that cost is a major factor when considering a franchise investment, which is why we strive to keep our investment costs low while still providing our franchisees with everything they need to start and grow their business. With initial investment costs stated in our 2022 Franchise Disclosure Document ranging from $215,297 to $476,997, The Joint Chiropractic is a low-cost investment opportunity that offers  the potential for market-competitive returns.

Our build-out costs are generally lower than other brands in the health care segment, which means that our franchisees can experience a quicker ramp-up time and potentially faster return on investment. This, combined with our franchise fee of $39,900 for your first chiropractic franchise, makes The Joint Chiropractic an attractive option for those looking to enter the health and wellness industry.

In short, The Joint Chiropractic offers a unique opportunity for investors to enter the health and wellness industry at a low cost, with the potential for market-competitive returns and a relatively shortened ramp-up time when compared to most competitors. With our proven business model, comprehensive support services, and dedication to support, The Joint Chiropractic is a franchise worth considering for those looking to make a smart investment in the growing health and wellness industry.

Learn More about Franchising with The Joint

The receipt of the TopScore Award from FranData is just further proof of The Joint Chiropractic‘s commitment to supporting our franchisees and providing them with the tools and resources they need to grow. This award highlights our efforts to simplify the financing process, resulting in lower cost of capital and better financing terms for our franchisees. It’s a recognition that speaks to the strength of our franchise model that our franchisees are able to achieve.

Don’t miss your chance to join a growing brand in the thriving health and wellness industry. If you’re interested in learning more about the investment opportunities available with The Joint Chiropractic, we invite you to explore our research pages here and fill out our form here to start a conversation with our franchise team.

The Joint Chiropractic is the #3 Fastest Growing Company in the U.S.

Fortune magazine ranks the top-rated franchise and corporate chiropractic services provider as one of the fastest growing companies on prestigious list

For several years, The Joint Chiropractic has been one of the fastest growing franchise and corporate brands in the nation – and now, according to Fortune magazine, The Joint Chiropractic is one of the fastest growing companies in the nation.

In fact, Fortune magazine ranked The Joint Chiropractic #3 on their prestigious annual list of the fastest-growing companies for 2021.

This is the big time. The Joint Chiropractic outranked major players such as Etsy, Amazon, Netflix, Cigna, Adobe, Progressive, Facebook, and 90 other major brands in the finance, healthcare, entertainment, and beyond.

To compile the list, Fortune used strict criteria:

  • A company must be trading on a major U.S. stock exchange
  • File quarterly reports with the SEC
  • Have a minimum market capitalization of $250 million and a stock price of at least $5 on June 30, 2021; and have been trading continuously since June 30, 2018.
  • Companies must have revenue and net income for the four quarters ended on or before April 30, 2021, of at least $50 million and $10 million, respectively, and
  • Companies must have posted an annualized growth in revenue and earnings per share of at least 15% annually over the three years ended on or before April 30, 2021.

“Companies that meet these criteria are ranked by revenue growth rate, EPS growth rate, and three-year annualized total return for the period ended June 30, 2021,” Fortune reports.

“This list is strong validation that The Joint Chiropractic is continuing to head in the right direction,” says Peter Holt, President and CEO of The Joint Chiropractic. “We’re incredibly proud of our strong recovery from the recent pandemic, our continued growth of opening new clinics across the country, our tremendous unit level economics, and our ability to meet the needs of our patients who seek to find affordable and holistic ways to heal their pain. As we look towards 2022, we’re excited to continue to build on the momentum going forward.”

Ready to bring the fastest growing of the chiropractor franchises to your community?

This healthcare franchise’s business model is straightforward and quick-to-scale. This benefits both franchisees and their customers. For in-depth details about The Joint Chiropractic healthcare franchise opportunity, download the free franchise information report.

The Joint Chiropractic Franchise Review: Meet Stacie Shakarian

Multi-unit franchisee opens up about what she loves about life in a chiropractic franchise 

Stacie Shakarian is a co-franchisee with six clinics in Arizona and California with her husband Aaron, who is also a Doctor of Chiropractic. Stacie decided to pursue a career with The Joint Chiropractic® after many years in corporate America. She is passionate about her new role as a chiropractic franchise owner because of how many people she gets to help as one of the most successful franchise owners in the system.

Stacie and Aaron Shakarian

But the Shakarian’s are always looking to grow, planning to open three more clinics this year and in the process of purchasing four licenses in their home state of Michigan.

In this conversation, Stacie talks about how she got involved in The Joint Chiropractic franchise, what she loves about her businesses, and why investing in The Joint is the best decision she and her husband have made on a professional level.

Where were you working before The Joint?

I was working for General Motors, and I did not envision myself leaving. I’m from Michigan and I enjoyed the job. And that’s where a lot of my friends worked. But The Joint was too good of an opportunity to pass up.

How did you find The Joint?

General Motors moved me to Arizona, which is the corporate headquarters of The Joint. My husband is a chiropractor and he was recruited by The Joint. And he went to work for The Joint’s corporate office and was so excited with the business model because he felt it was very relevant for the times.

Why is that?

Slowly over the years, health insurances weren’t covering chiropractic. If someone were in a car accident, you would sometimes be waiting two years to receive a check from the insurance company. So, it became more and more difficult to be a chiropractor. But The Joint is a membership, cash-based business model perfect for the times right now we’re in.

How is The Joint different from traditional chiropractic clinics?

Traditional chiropractic clinics are not walk-in. And they’re not usually open extended hours from 10 a.m. to 7 p.m. And most are not open seven days a week. So, The Joint has really capitalized on the needs of people nowadays. Most people do not have time to schedule an appointment. And the fact that it’s open seven days a week; we’re very busy on Sundays.

Where are your clinics located?

We have three in Arizona and three in Ventura County, California. Our clinics are in very popular retail centers that are usually featured on the news. We always like to make it to where a family can be out shopping and then stop in The Joint and then continue on with their day.

And how has business been?

Financially, we’re making more money than I ever thought that we would make in our careers. It’s been exciting, that’s why we keep expanding, because patients want to come to every clinic we open. It just grows very quickly because people see the value in it. But it’s also been very exciting for us to be able to provide for our families. 

What are your long-term goals?

My hopes are to just keep growing and to keep identifying the needs of our patients. And we’re in the process of purchasing four franchises in Michigan. It’s exciting to be able to bring The Joint back to the Detroit area.

Would you recommend The Joint to aspiring entrepreneurs?

I don’t think there is a better opportunity out there. Not only can you feel good about what you’re doing, you can also feel that you’re able to provide a lifestyle for your family and one that you can be proud of.

Ready to bring the fastest growing of the chiropractic franchises to your community?

This healthcare franchise’s business model is simple, straightforward, and quick-to-scale. This benefits both franchisees and their customers. For in-depth details about The Joint Chiropractic healthcare franchise opportunity, download the free franchise information report.

NFL Star Gives Shout Out to The Joint Chiropractic Franchise After Big Win

Tampa Bay Buccaneers® team captain, linebacker is passionate about helping others find pain relief through chiropractic care

The Tampa Bay Buccaneers team captain, linebacker Kevin Minter is the newest owner of a Super Bowl LIV® championship ring. Off the field, Minter is passionate about chiropractic care as a multi-unit owner with The Joint Chiropractic®.

As a franchise partner with The Joint Chiropractic, Minter naturally found his investment not only in his wheelhouse but also something he has always understood as important. Minter has put some wear and tear on his body, to say the least, since the young age of 10 when he started playing football, but he credits chiropractic care as being a major part of his routine and ability to perform at the top level.

Kevin Minter of the Tampa Bay Buccaneers The Joint Chiropractic Franchise

Minter took to Instagram Live for a recent interview with digital outlet InsideHook to highlight his Super Bowl LIV win. Reporter Charles Thorp covered everything from quarantine training and how he recovers to his plans now that the longest season ever is finally over.

In the interview, he explains he was in Arizona for the Regional Developer conference with The Joint Chiropractic when he found out that Tom Brady would be his starting quarterback for the 2020 season.

Between Zoom® meetings with his new teammates and trainer, using multiple gyms, and the great outdoors, Minter’s preparation for the 2020 season was certainly different – however, it would prove to be just as grueling.

“In professional sports, it’s common to talk about going hard, getting big, and getting strong,” said reporter Thorp. “But no one talks about the chiropractor and how much alignment actually is a key factor to perform at such a high level.”

To which Minter responded, “My hips, neck, and back basically get in multiple accidents every day. That’s the nature of the sport and my position. My body needs to be in alignment because it is simply safer. It’s a large part of my healthcare and ultimately why I invested in The Joint.”

As a franchisee with The Joint, Minter can deliver affordable and accessible chiropractic care to people seeking a holistic way to recover from back and neck pain. He placed his first two franchises down the street from where he grew up in Atlanta. Now, as a Regional Developer of The Joint, Kevin is responsible for expanding The Joint’s footprint in South Florida. He is currently adding to his enterprise with a new location in his area.

“There are countless benefits that can come from improving spinal and joint function,” Minter says. “The most important being a healthier, more comfortable daily life.” And he is convinced that providing his communities with the chiropractic care they need is easier than ever.

The Joint Chiropractic healthcare franchise is making quality care convenient and affordable for millions of patients seeking pain relief and ongoing wellness while eliminating the need for insurance. With more than 550 locations nationwide and over seven million patient visits annually, Kevin Minter is one of our many franchise partners we cherish for making The Joint Chiropractic a key leader in the health and wellness industry.

If you’d like to catch the full interview on Instagram Live, click here.

Ready to bring The Joint Chiropractic franchise to your community?

For in-depth details about The Joint Chiropractic franchise opportunity, download the free franchise information report.

Franchise Business Review Names The Joint Chiropractic a Top Franchise Opportunity for 2021

Our growing healthcare franchise ranked high on prestigious annual list as one of the year’s best investment opportunities

Hot on the heels of ranking high on the list of Entrepreneur’s “Franchise 500” list, The Joint Chiropractic® continues to win industry acclaim for our standout healthcare franchise opportunities.

Franchise Business Review recently published their “200 Best Franchises to Buy in 2021” and named The Joint Chiropractic franchise to the No. 37 slot and the number two overall in the Health & Wellness category.

The Joint Chiropractic healthcare franchise opportunities Franchise Business Review Top Franchises Satisfaction Award 2021

Ranked, reviewed, and recommended by real franchise owners, The Joint’s inclusion in the list confirms our franchise opportunity is a wise investment for 2021. Franchise Business Review’s list is a key indicator that The Joint Chiropractic’s straightforward business model is allowing entrepreneurs to thrive in business.

“We’re honored to be ranked so high on Franchise Business Review’s list of the ‘200 Best Franchises to Buy in 2021,’” says Peter Holt, President and CEO of The Joint. “The fact that our high ranking comes from our franchisees is strong validation that our business model is working and that they’re happy in their businesses. We’re experiencing strong growth in terms of sales and franchise development and we’re looking forward to welcoming more entrepreneurs to our franchise network this year.”

Founded in 1999, The Joint Chiropractic has revolutionized the chiropractic industry by making access to chiropractic care more affordable and accessible than ever before. With more than 550 locations, The Joint Chiropractic is helping communities coast to coast heal from chronic back and neck pain. As a business opportunity, The Joint Chiropractic is as straightforward as it gets. With a low investment, proven business model, strong unit economics, and exceptional support, the time to invest in The Joint Chiropractic is now.

Ready to bring the fastest-growing chiropractor franchises to your community?

This healthcare franchise’s business model is simple, straightforward, and quick to scale. This benefits both franchisees and their customers. For in-depth details about The Joint Chiropractic healthcare franchise opportunity, download the free franchise information report.

Do I Need To Be A Chiropractor To Invest in The Joint Franchise?

Entrepreneurs with no experience in chiropractic industry excel with The Joint Chiropractic® franchise 

You don’t need to be a chiropractor to invest in The Joint Chiropractic franchise. 

In fact, the majority of our franchise owners have never had any experience in the chiropractic field or medical industry before joining our franchise family. However, all of our franchisees share one thing in common: a passion for chiropractic care.

For more than two decades, The Joint has been at the forefront of helping Americans find relief from pain. With more than 500 locations nationwide, our fast-growing chiropractic franchise has revolutionized access to chiropractic care by offering a convenient retail setting and concierge-style services including no appointments, no insurance hassles and accommodating hours of operation. 

The Joint Employees

If you are looking to own a meaningful business that meets a tremendous need for pain management, The Joint is a best-bet investment. Here are a few reasons how The Joint will help you excel without any prior experience:

The Joint is a simple, efficient business to own and operate 

At The Joint Chiropractic, we are passionate about helping our franchise owners excel in business. This starts with our simple-to-understand, easy-to-scale business model. Our clinics are designed for ease of operations and to keep costs low. You only need two to three employees to operate a clinic efficiently – a chiropractor and a front desk wellness coordinator. The Joint’s small footprint means lower rental possibilities even in the high-end strip centers that our clinics are placed. 

The Joint is a consumer-friendly approach to chiropractic care, and that means that we’re designed to treat as many patients as possible on a day-to-day basis. We’re open on nights and weekends, there are no appointments, we accept walk-ins, and our membership model does away with the need for insurance. The ability to treat more patients increases the profit-potential of our clinics, and it also allows our doctors of chiropractic to help more people find relief from pain.

You can hire a chiropractor to help you run your business

The Joint is not only one of the fastest growing chiropractic franchises in the United States but its network is also the largest employer of chiropractors in the nation. Since you don’t have any chiropractic experience, we know you don’t have any experience hiring a chiropractor. This is where our exceptional leadership team excels as they will train and help you recruit a top chiropractor for your clinic. Chiropractors enjoy working for The Joint because we not only offer spinal adjustments, but we also offer a membership model instead of requiring insurance. As a result, chiropractors spend more time alleviating patients’ pain instead of haggling over payment with insurance companies. 

“We’ve been successful without even having to market ourselves very much — people see our clinics next to their favorite stores or restaurants, and they come in curious,” says Chris Kemper, franchisee/manager of three The Joint locations in Nashville, Tennessee. “When they discover that we’re affordable and offer a membership model, it is very easy to win them over. Our model creates a pathway for our walk-in customers to return.”

Our chiropractic franchise offers unmatched support 

Whether you have industry experience or not, all you need to have is good business acumen and The Joint will teach you the rest. After helping hundreds of entrepreneurs realize their dreams of business ownership, our chiropractic franchise has developed one of the most robust training platforms in the industry. We give you the resources and knowledge-base to know how to operate every aspect of your business from marketing, to how to effectively communicate with and hire chiropractors, and much more. 

“My husband and I own eight clinics in the metropolitan Phoenix,” states Teresa Di Giuseppe, multi-unit and co-owner of The Joint franchises. “We were attracted to The Joint because of the ease of the business model: low overhead, minimal staff. We’re committed to providing the best chiropractic care and helping our patients achieve the lifestyle they want to live. We didn’t have any medical experience prior to franchising with The Joint, however, our business has proven to be successful and profitable because of the simplicity of the business model.”

Ready to bring the fastest-growing chiropractic franchise to your community?

For in-depth details about The Joint franchise opportunity, download the free franchise information report.

Entrepreneur Magazine Names The Joint Chiropractic a Top Growth Franchise

The Joint ranks high on the esteemed publication’s list of the fastest growing franchise systems in 2020

Entrepreneur Magazine recently named The Joint Chiropractic®, one of the fastest-growing chiropractic franchises in the nation, as a Top Growth Franchise for 2020. 

This highly competitive list recognizes the 150 companies with the greatest franchise unit growth in the United States and Canada, based on data submitted for the respected publication’s “Franchise 500” ranking. For this year’s list, the ranking is based on each brand’s new franchise-unit growth in the U.S. and Canada from July 2016 to July 2019. Thanks to our exceptional growth, The Joint Chiropractic was ranked No. 59. 

In 2020, The Joint has opened 49 new clinics in the U.S. alone and sold 65 new franchise licenses. Additionally, The Joint sold two new Regional Developer Area agreements to facilitate expansion in Iowa, Nebraska, South Dakota, and Wisconsin. 

“The reason why so many entrepreneurs and chiropractors are investing in The Joint is because our unit economics are so strong,” says Peter Holt, President and CEO at The Joint Chiropractic. “I’ve been building and managing franchise systems for 30 years and I have never seen such strong unit economics. On top of that, pain isn’t going away. We’re looking for ways to manage our pain in a holistic way and that is what The Joint provides.”

The Joint Sign

A year industry praise for The Joint

In addition to being ranked sixth on Franchise Gator’s “Top 100” list of the top 100 franchises of 2020, our fast-growing chiropractic franchise was also named to Entrepreneur’s esteemed “Franchise 500” list for the fourth consecutive year. 

“We’re honored to be included on all of these respected lists,” says Holt. “Our number one priority has always been to help our franchise owners thrive in business. These rankings, as well as our continued nationwide expansion, is proof that our efforts are working. As we continue to grow, we look forward to welcoming more entrepreneurs to The Joint Chiropractic franchise in 2020.”

As the nation’s largest and fastest growing chiropractic care franchise with more than 500 locations, The Joint is not only committed to helping franchise owners thrive in business, but also helping Americans find relief from pain through chiropractic care. For two decades, our chiropractic franchise has revolutionized access to chiropractic care by offering a convenient retail setting and concierge-style services including no appointments, no insurance hassles and accommodating hours of operation.

Ready to bring the fastest-growing chiropractic franchise to your community?

For in-depth details about The Joint franchise opportunity, download the free franchise information report.

The Joint Chiropractic Franchise Helped Americans Move with Free Adjustments

Fast growing chiropractic franchise gives away $1.7 million worth of free adjustments to help Americans relieve pain during pandemic

The Joint Chiropractic®, the fast growing chiropractic franchise, has a mission to help people find fast, affordable and convenient relief from back and neck pain. During the pandemic, our services are more relevant than ever.

This is why The Joint gave away $1.7 million worth of free adjustments to help get Americans moving and relieve pain during the crisis. This June giveaway brought over 60,000 new patients to The Joint’s franchise clinics, successfully introducing them to The Joint’s revolutionary model of chiropractic care.

“Since the onset of COVID-19, nearly two-thirds of Americans were forced to work from home, wreaking havoc on their spines,” says Peter D. Holt, President and CEO of The Joint Corp. “It’s clear from our results that thousands of Americans felt a need to incorporate chiropractic care into their healthcare routines to maintain overall health and wellness. As an essential healthcare service, we are committed to being there for our patients when and where available during the pandemic, as they seek relief from pain and for their wellbeing.” 

the joint chiropractic franchise

For our franchise owners, The Joint was deemed an essential business in most states across the country – meaning that our clinics in those states were allowed to continue operation. This is critical, as franchise owners were able to continue to generate revenue, and most importantly, help their patients find relief from pain, as much of the rest of the economy was shut down.

The Joint has also continued to experience strong growth during 2020, with nearly 20 new openings and several more planned for the months to come.

The Joint is really connecting with entrepreneurs and chiropractors who are seeking a proven business model that can dramatically improve lives,” says Eric Simon, Vice President of Franchise Sales & Development with The Joint Chiropractic. “We’re incredibly proud that our franchise owners continue to see more people than traditional chiropractic clinics by a large margin, and our continued nationwide growth is a reflection of both the profit potential of this business and our ability to connect with consumers in growing numbers. For entrepreneurs, The Joint is a brand that you invest in if you want to make an impact.”

Ready to bring the fastest-growing chiropractic franchise to your community?

For in-depth details about The Joint franchise opportunity, download the free franchise information report.

The Joint Chiropractic Franchise President and CEO Peter Holt Featured in Forbes Magazine

Spotlighted as an industry thought leader, Holt explains how The Joint Chiropractic® is disrupting chiropractic care for the better

chiropractic franchiseWith more than 30 years of experience in the industry, no one may understand the challenges and methodology of overseeing a franchise system better than Peter Holt, President and CEO of The Joint Chiropractic®, the fastest-growing chiropractic franchise in the nation.

This wasn’t lost on Dave Know, senior contributor CMO Network at Forbes magazine, who recently featured Holt in the article “How Franchising Can Transform A Fragmented Industry.” In the article, Holt explains how The Joint strengthened its franchising community, how franchising is a great opportunity for fragmented industries, and outlines the challenges and methodology of franchising.


Here’s an excerpt of the article:

Dave Knox: At The Joint, you have been part of re-energizing the brand. How did your deep background in franchising help in this effort?

Peter Holt: Franchising is not an industry. Franchising is simply a methodology, a way you can expand a business. And like so many businesses, we all have different options for expansion, each with its own strengths and weaknesses. And what has been interesting to me is there are probably over 230 different industries that utilize the methodology of franchising. In my own career, I have been involved with industries as varied as frozen desserts at Tasti D-Lite and the postal business with Mail Boxes Etc. Now with chiropractic care, you can look at that and say, “what on earth do all of those different businesses have in common?” Concept wise, very little, but in terms of the practice of how to build it through and manage it through a franchise system, an enormous amount.

And so that experience you have gained from each one of those different concepts can be leveraged as you go forward to that next concept. I often talk about when you are building and managing your franchise system, it’s really important to understand that you are actually running two parallel businesses that are unrelated. What I mean is that you are working on a “C” concept, in this case chiropractic care, and then you are working with methodology and that’s franchising. And the methodology is agnostic to the concept, but understanding both of them is the best way you can really maximize the opportunity of what that concept is.

Coming to The Joint, the concept was sound, but it had a couple of challenges. First, it was taking the franchise units 18 to 24 months to reach breakeven. Based on my background in small box retail, I knew we needed to get that break even to be between 6 to 9 months. We spent a lot of time focusing on how to improve the time to break even so our franchisees would not run out of cash.

The other two challenges were the corporate units. While Corporate was very focused on these corporate-owned units, the franchisees stopped feeling the love. If you have spent any time in the franchise model, if your franchisee stops feeling love, that’s a tough place to be. We needed to revitalize and improve on the relationship with our franchise community. The other issue related to the corporate units was that these units were underperforming and putting a financial pressure on the company. So with my background in franchising, I had to fix the Corporate Units both in terms of their profitability, as well as the negative impact they were having on our relationship with the franchisees. 

Knox: The Chiropractic industry is largely made up of solo practitioners. Why do you think the franchise model was such an opportunity?

Holt: There are so many highly fragmented industries that can really benefit from the franchise model. If you look at the chiropractic industry in this country, it’s about a $15 billion industry, and it is absolutely dominated by the 40,000 independent practitioners. We are sitting here as The Joint, we have 530 clinics open in 34 States. We have roughly about 1,400 doctors under our umbrella and we are the largest provider of chiropractic care in the country. That is possible, specifically, by utilizing that franchise model. And I think you can do this in hair care, in ice cream shops, and all kinds of industries where there is economy to scale that you create when you can increase the size of that overall network and leverage the experience.  Franchising is the business of accelerated learning. If you are an independent concept, you are growing every year and applying those learnings to your business to be more profitable and more successful. In our franchise model, we have 530 versions of that learning taking place. Each one of those franchisees is bringing their own expertise and experience into the field and we can see best practices. We can take that and format it in a way that we can roll it out across the whole network and everybody benefits. This accelerated learning is inherent in the franchise model.

Click here to read more about Holt’s unique insight featured in Forbes “How Franchising Can Transform A Fragmented Industry.”

Ready to bring the fastest-growing chiropractic franchise to your community?

For in-depth details about The Joint franchise opportunity, download the free franchise information report.

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