Do I Have to Be a Chiropractor?
The Joint Chiropractic franchise is exciting opportunity for entrepreneurs without prior medical or chiropractic experience
No, you do not need to be a chiropractor to own a The Joint Chiropractic franchise. In fact, the majority of our franchise owners never had any experience in either the chiropractic field or the medical industry before franchising with us.
Before The Joint revolutionized access to chiropractic care, the majority of chiropractic clinics were owned and run by chiropractors. The business model was a complicated web of chasing after insurance companies for payment and offering services that sometimes veered far away from the proven methods of spinal alignments conducted by hand.
Everything changed in 1999, when The Joint entered the marketplace. Suddenly, chiropractic clinics weren’t tucked away in the back corner of hard-to-find office complexes any longer. They instead were in highly visible retail settings — next to coffee shops and supermarkets. The service offerings returned to the roots of chiropractic care by offering only spinal alignments conducted by hand. The cost of chiropractic care became affordable, opening up a proven method of pain relief to a larger percentage of the population than ever before. Perhaps most importantly, The Joint made it possible for entrepreneurs and investors who are passionate about bringing chiropractic care to their communities to own their own clinic.
A straightforward, proven business model is the reason why entrepreneurs can succeed at The Joint
The Joint has simplified the chiropractic business model to cater to the 21st century consumer and be as easy as possible for the owner to run, operate and scale to multiple locations quickly. With a small footprint, minimal construction, a limited number of employees (3 to 4 on average to open), which helps to keep ongoing costs low, The Joint is a turnkey business model that can be open far more quickly than other small-box concepts.
“We have a lot of experience on the franchise side, and what makes us an effective model is the package of support that we’ve put together for our franchise owners,” says Jorge Armenteros, Director of Operations with The Joint. “Overall, we’re an easy-to-use, easy-to-operate model. Having been a franchisee myself with other brands, I cannot tell you how easy this business is to operate. You aren’t managing dozens of employees; the operating model is so straightforward that you can keep replicating it as you scale. Finally, we don’t have any product, so there’s no retail segment to worry about. This is a business you can scale very quickly and run very effectively.”
The Joint has been so successful in helping entrepreneurs realize their dream of owning their own chiropractic clinic that Entrepreneur magazine has named The Joint as the number one health care franchise for three years in a row on its prestigious annual “Best of the Best” list.
“Our goal is to help franchise owners run their businesses on their own,” Armenteros says. “We have a training program that is a field-based training, where they spend time learning to operate the business in a working clinic. We then bring franchise owners to corporate, we teach them how to market their businesses, how to communicate with doctors, how to hire doctors and how to grow their businesses. We then support their grand opening with a franchise business consultant, who works with the franchise owner to get their business open. About 60 to 90 days later, we have a consultant that goes in and checks on their clinic to see how their business is doing and if they need additional support. On an ongoing basis, we provide any support the franchisee needs to grow their businesses.”
Our franchisees are passionate about chiropractic care
The Joint is lucky in the fact that all of our franchise owners are passionate about chiropractic care and many of them have experienced the benefits firsthand.
In the case of Shane Weber, owner of multiple franchise clinics with The Joint in Atlanta, Georgia, chiropractic care changed his life for the better. After launching his first business at the age of 22, Shane became a public speaker, helping to build leadership and sales skills for corporate teams across the country. The constant traveling caused severe back pains that didn’t resolve until Shane saw a chiropractor. After this breakthrough, he knew he wanted to get off the road and build a business for himself. He started researching franchise opportunities.
“When I discovered The Joint and looked at the simplicity of the business model, I knew that I had to invest in this business,” Weber says. “Chiropractic care has been so beneficial to me personally, and the fact that I have four clinics open in Atlanta proves that there is a tremendous need. The Joint allows people to get treated quickly and affordably, and as an owner, you not only get the financial rewards, but you’re helping people in your community.”